How to Research a Company When Youre Job Hunting

How to Research a Company When Youre Job Hunting How to Research a Company When Youre Job Hunting Why spend time on company research when youre job hunting? There are several good reasons why its worth investigating companies, all of which are important to your successful job search. Reasons to Research Companies First of all, spending some time looking for and at employers will give you an idea of which companies are in your industries and fields of choice. You’ll also be able to determine which companies are hiring and what types of job openings they have available. If youre applying for a position, you’ll want to find out everything you can about the company before you sit down for an interview. Knowing more about the company will make you feel more comfortable, and you’ll be able to ask questions that show you’re truly interested in the job. Also, after all your research, you will be a well-prepared candidate for the position. Knowing specifics about the company’s goals, mission, products, policies, and company culture will impress upon the hiring manager your keen interest in the position, and your ability to assimilate quickly into a productive role. Focus on Your Industry - or Your Area of Interest and Expertise Spend some of your valuable company research time investigating the needs and benefits of organizations in your industry that appear to offer much more than the others. Do they specifically need people in your field? Or are they generalizing to, as they say, cherry pick the workforce. If you can, talk to people who work at a company to determine whether its a place you want to work and if they would appreciate your particular skills. You dont want to find yourself welcomed one day and then laid off six months later. It’s also helpful to learn more about the company history, financial stability, products and services, personnel, and perhaps some  information about the company culture to see how you would fit in if you’re hired. Most companies, large and small, have websites where they showcase career opportunities and the company’s mission. Use Your Connections If you have a connection that will help you find inside information, use it. Do you know someone who works there? Ask them what the company culture is like, and how accurate and current the information on their website is. If youre a college graduate, ask your  Career Office  if they can give you  a list of alumni  who work at your target company. Then call or email those alumni to ask for insight, advice, and assistance. Use Directories Which Will Help You Find Those Companies You can search  Hoovers Online  by company name or keyword. ??Superpages  allows you to search by business name, category or location.  Vault  is a website that offers job seekers an in-depth look inside some of the hottest industries. They also provide  career advice, along with company and industry profiles. If youre interested in big business, you can browse the  Fortune 500  top companies list. Then take a look at the snapshot for company details, revenues and contact information. Fortune provides similar lists for the  100 Fastest Growing Companies and the  100 Best Companies to Work For. Want to Ace That Interview? Preparing for an interview is certainly a crucial reason to research employers. Youll want to know as much about your potential employer as possible so that you can start your interview on good footing. Standard interview questions  are What do you know about us? and Why do you want to work here? Research will enable you to have an informed, detailed response â€" and ask the right questions, remember an interview is a dialogue. It’s as important for you to ensure the job is a good fit as it is for the employer. Read anything and everything you can about your target company. Use  Google  to find the employers website and check the company’s social media profiles. Then review the sites to see what the company is saying about itself. Many times, you’ll find articles or links about new products or technologies where the company is mentioned. That’s a good place to explore for more in-depth research. Next, take a look at what the rest of the world is saying. Vault Reports is a good resource to find specific, detailed information about a particular employer. Spending a little extra time to research the company before you apply and  interview can make the difference between getting noticed by your dream company  or  getting passed over.